Have you discovered pinning hashtags on LinkedIn yet? Pinning hashtags on LinkedIn is not available to all users apparently. I say apparently because I have checked other profiles and they don’t seem to have the option. For those of you lucky ones (including me), you may probably be wondering what it’s all about?! LinkedIn…
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Lately, Pinterest seems to be getting a lot of media attention. Clients and prospective business owners have asked whether they should be using Pinterest for their online social gain. My first answer is to look at your strategy. Does it fall inline with what you are doing and who you are targeting? Is your target…
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Social Media for Politicians and Business Owners I need to practice what I had preached at the Women’s Enterprise Network (WEN) workshop in Wales. Social Media for politicians and business owners was an interactive day and thoroughly enjoyable. I asked the mentees to ‘keep blogging and make it regular’ – if you have interesting content,…
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5 Tips on Handling Online Cyber Bullying I have been asked how to address cyber bullying recently. It seems to be growing as fast as building AI. Next month I will be talking about this topic at a workshop for future aspiring women. These will include Members of Parliament, through to Chief Executives and Business…
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A Quick Look at Google’s Data Retention Policy Google has sent an email asking for their new Google data retention policy controls to be reviewed by product users. If you have Google Analytics then no doubt you will be contacted. Over the last few months I have been receiving many emails to opt in/opt out…
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What’s the future of the UK workforce? LinkedIn is one of my favourite social media platforms and this week some interesting stats were reported on the future of the UK workforce. With all this data it is frightening to think the professional talent pool in the UK is diminishing. They have stated that the last…
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Digital Money If you’re too frightened to part from the cash in your pocket then don’t read this. This week I attended a #PowerUp seminar organised by Natwest. Speaker Jonathan Davies from Worldpay offered some useful insights into the use of digital currency; where we have come from and where we will be in the…
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Social media is a highly valuable tool. If utilised successfully it can benefit your private practice in several ways, enabling you to gain an advantage over your competitors in the market. After all, we live in a rapidly changing digital era, where technology will only continue to develop. Therefore, it is important that you embrace…
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Education has a variety of benefits. Learning to use social media to educate the public about surgery benefits potential patients as well as your practice. Educating peers, colleagues and students alike in your specialism helps support their learning and increases trust and credibility. It can also boost your online traffic and engagement. We are living…
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Private practice surgery is a booming industry. The Organisation for Economic Co-Operation and Development (OECD) estimates that since 2010, there are 400,000 more surgeons in private practice – a 32% increase in total. Surgery is a constantly evolving, an ever growing industry that demands adaptation, and that includes more than just your surgical ability. Nowadays,…
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