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Businesses

Managing Digital Presence

Mobile Friendly Website

The Importance of a Mobile-Friendly Website

Having a mobile-friendly website has become an essential requirement for businesses of all sizes. According to Statista, by 2024 there is likely to be 17.72 billion mobile devices worldwide. Most use the internet on their mobile devices today so neglecting the mobile experience can have detrimental effects on user engagement, conversions, and overall business success. …
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Top 3 Powerful Content Writing Strategies

Top 3 Powerful Content Writing Strategies

Crafting compelling content that captivates your audience requires effective writing strategies. We will explore top three powerful content writing strategies to help you achieve just that. First, understanding your target audience enables you to tailor your content to their preferences and needs. Second, leveraging storytelling techniques infuses your content with relatability and emotion, keeping your…
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10 Top Tips For Website Lead Generation

10 Top Tips to Generate Website Leads That Convert Into Customers

Looking to take your business to new heights by harnessing the power of website lead generation? Need to capture more website leads and convert them into loyal customers? We give you 10 top tips to generate website leads that can convert into customers. In today’s digital landscape, effective lead capture and conversion is critical for…
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AI for SEO – Can I Get Penalised?

Using AI for Search Engine Optimization The continuous rise in using artificial intelligence still begs the question on whether AI for SEO can go against search engine guidelines. Early 2022 we wrote a blog post on whether AI generated SEO content is spam by Google. It seems not much has changed from our original article. …
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social media training case study

Social Media Training Results

Social Media: Employees Wasting Work Time? “Engaging staff to use social media through training became a profitable solution for our business”. D Richardson An overview of what Social Media training can achieve for you or your business. Overview The Managing Director asked New Media Ghost to train his Estate Agency staff on using LinkedIn. Some…
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AI Generated Content

AI Generated SEO Content Is Spam By Google

A hot topic right now is news on AI generated SEO content is classed as spam by Google. John Mueller, Google’s Search Advocate has called AI generated content ‘spam’ whilst answering a question by Rohan Chaubey, a reddit moderator during Google Search Central SEO office hours hangout.  Googles webmaster guidelines have recommend users to avoid…
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Clubhouse Information - Digital Marketing For Business

Clubhouse Revelations: The Exclusive, Invite-Only Social Media App Taking 2021 By Storm

There’s a new club in town and it’s invite-only! Launched in 2020, Clubhouse is the social networking app quickly gaining popularity. The app boasts several high-profile users, from Elon Musk to Oprah. But what exactly is Clubhouse? And is it worth joining? The only way in is through an invitation from someone you know. Sounds…
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Buying Social Media Followers

The Social Media High

Recently, I purchased social media followers for Facebook, Twitter, and LinkedIn. Why? You may ask. I should know how to attract social media followers, given the nature of my work. And of course, I do. But the decision to purchase followers was born out of a burning curiosity. Allow me to explain… Background Sometime back…
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How Businesses Use Social Media

How to Use Social Media to Market Your Business

You may be wondering how businesses use social media in their marketing strategy. In this digital age, social media is an integral part of any business’s communication strategy. Therefore, it is important you get it right. New Media Ghost shows you how to use social media to market your brand and grow your business. How…
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increase social media engagement

How to Increase Social Media Engagement for your Business

Are you using social media for your business, but not getting results? Perhaps you are new to using social media for marketing and wish to learn more. According to a 2017 study, the most important metric for tracking social media success is user engagement. New Media Ghost offers advice and training to businesses and individuals…
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